Humble beginnings.
“I created BellaMoon because I wanted to solve a real problem experienced by all females, women and girls, throughout the world.” Irene Breen, Founder
Hi, I'm Irene. Welcome to our family.
I originally created BellaMoon® from my own experience as a first-time mother with my eldest baby, Bella. I spent my days shattered but elated. Bella wanted to feed continuously, and my body desperately wanted to lie down.
In those tender, exhausting days, I longed for a safe, nurturing space, somewhere I could feed my baby, gather my thoughts, find my breath, release my sighs and simply rest in love.
I wanted to design something that supported a mother's body as much as her soul: ergonomically shaped to hold tired, love-laden limbs and cradle the fleeting moments of early motherhood in deep comfort. Since then, I've nursed my second and third babies, Darcy and Kate, using our BellaMoon®. It gave me space to breathe again in those post-partum days, to strengthen the bond with my babies, and to nourish them knowing that I, too, was being held.
Mothers are a different level of tired. It is not just a lack of sleep, but a lack of time for oneself.Irene Breen, Founder
A sanctuary for every phase.
As BellaMoon® evolved, I drew on my background and training in Architecture and design to shape not just a product, but a sanctuary, one that honours the full journey of womanhood.
Just as the moon moves through its phases, so too do women move through the natural rhythms and cycles of life. The moon mirrors the rhythms of a woman's body, from first periods to expecting a baby, birth, post-partum, peri-menopause and menopause. Hormonal health is a lifelong journey, woven into the very essence of being female.
The glowing light of the moon reminds us of our softness and strength, our ability to nurture and create, to rise and renew. At BellaMoon®, we honour these cycles. We design products to support you not only through motherhood, but through every hormonal transition, from girlhood to womanhood and all the sacred stages in between.
With you through every cycle.
Rising, pausing and blooming.
We are here for the mothers, the daughters, the teenagers, the women who are rising, pausing and blooming. You are not alone in your cycles. BellaMoon® is your place of comfort, support and rest.
BellaMoon® was born from my lived experience: from birth, growing a baby, post-partum and breastfeeding, to pre-teens, peri-menopause, and loved ones living with endometriosis and chronic pain.
It was born from love, and it continues to grow with you, wherever you are on your journey.
I created BellaMoon® to support the most precious time of a woman's life. BellaMoon® was born of love.Irene Breen, Founder
Kind to you. Kind to the world.
As a mother, I want to help protect the world my kids will grow into. That's why I have consciously created the BellaMoon® range to be kind to the environment. BellaMoon® is made with 100% organic cotton, with replaceable covers so that your BellaMoon® can be passed from one person to another.
We deliver our pillows vacuum-packed in recycled packaging to reduce our carbon footprint, so we don't waste everyone's resources shipping air.
Together with all of our conscious efforts, you can enjoy your BellaMoon® safe in the knowledge that we are taking care of the environment for you.
Made to the highest standards.
We take pride in having the highest quality manufacturing processes. BellaMoon is produced in a factory with a dedicated production line: one automatic cutting line, three automatic sewing lines and an inspection and packing line, all in a clean workshop.
Our manufacturer goes above and beyond, producing BellaMoon in a GMP (Good Management Practice) certified factory that fully complies with the code for design of a pharmaceutical industry clean room (GB 50457-2008).
On top of this, our manufacturer meets the human ecological requirements of Standard 100 by OEKO-TEX, and fulfils the requirements for REACH (colourants, nickel release, lead in products), CPSIA, British Standard, EU, BSCI and GOTS, the highest standard you can achieve.
The standards behind every BellaMoon.
Find your BellaMoon.
Every pillow is designed in Ireland and made with love, to support you through every stage of life.
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